Top 10 features of pharmaceutical website

Top 10 Features for a Pharmaceutical Website

Pharmaceutical Websites is a leading supplier of pharmaceuticals and medical equipment. A new study has found that the most popular pharmaceutical websites do not meet hospital’s and doctors’ needs. Many Websites do not offer enough information about hospital-specific drugs for physicians to prescribe them appropriately. Krify has been a leader in developing websites for the healthcare industry and has over 15 years of experience in developing websites. Our staff is trained in all areas of healthcare, and we want to be your one-stop shop for all your needs. We offer free consultations, no matter how large or small the order, and our prices are competitive with other suppliers. We have developed many pharmaceutical websites, and we understand how to optimize your website to meet your customers’ needs. We make sure that our work is done efficiently and with high-quality standards, so that you can focus on what’s important, benefiting from the features of pharmaceutical website.

Top 10 Features of Pharmaceutical Website

We have a proven track record in designing customized solutions that effectively promote their clients’ pharma stores and help them stay ahead in today’s competitive healthcare market. Here are some of the features of having a Pharmaceutical website.

1. Identifying your target audience and conducting a usability test:

Designing a hospital website can be difficult. There are many things to consider, from your site’s overall look and feel to the specific design elements you will use. During this process, one thing that is often overlooked is testing your design with people who work in hospitals or have experience using healthcare websites.

2. Use photographs of real individuals:

Using images in medical marketing can be a powerful tool to help your hospital stand out and connect with potential patients. However, many hospitals still rely on outdated content that doesn’t resonate with their audience.

3. When communicating crucial brand messaging:

Callouts effectively communicate key brand messages without taking up too much space on the page. They are often used in marketing materials because they allow readers to scan through content and find what they need quickly. Hospitals can use callouts with their patients by including them on all pertinent documents, such as discharge instructions or before surgery consent forms so that important information does not get overlooked.

4. Talk to people, not to a group of people:

Hospitals can use language appeals to their patients and families. There are many different hospital visitors- the sick ones, the visiting family members, and even volunteers. Hospitals should be aware of these various groups and make sure they’re using appropriate terminology when addressing them.

5. Other patients and carers are consulted by the patients:

Patients seeking care for their loved ones often want to know what to expect. They want the best information on the hospital, its services, and any questions about their stay or how it will be. These patients can turn to other patients or family caregivers for advice. 

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6. Use rollovers:

Medical terms can be confusing and difficult to define for patients, but it doesn’t have to be that way. For any medical term, you’re unsure of, we break down the definition and provide a link to find more information. If you need help defining any complicated medical terminology, we’re here for you! We’ll break down the definition and give links so that there’s no confusion in your understanding.

7. Only two clicks should be required to scroll down the content:

In the medical field, many complicated words can intimidate those with an extensive background in the area. That’s why we’re here! We provide definitions for many of these confusing terms so you can better understand them and their meanings.

8. Provide connections to reliable medical websites:

Hospitals are at the frontline of dealing with medical emergencies. They need to be prepared for anything, but they often don’t have time to research on the fly. That’s where this blog post comes in! Here, we’ll provide links to other websites with credible medical information so you can find what you need quickly and act appropriately.

9. Ascertain that your site is mobile-friendly:

Mobile devices are rising, and pharmaceutical companies need to have a mobile-optimized site. This trend will likely continue to grow as more people turn to their phones for news, entertainment, social interactions, etc. According to Pew research findings, with this growth in ownership comes an increase in online activity – 52% of smartphone owners use their phones every day or nearly every day.

10. Always strive to improve your brand:

Pharmaceutical brands are always looking to improve the online brand experience for their customers, patients, and medical professionals. New technologies like augmented reality will help them do this in the future. 


Pharmaceuticals is a website that provides resources for pharma professionals. The website has information about the latest pharmaceutical news, education, industry updates, and more. It also offers top jobs in pharma, conferences for pharma professionals, and professional networking events. 

At Krify, we have a team of specialized professionals well-versed in developing robust mobile and web applications. We have hands-on experience in developing a Pharmaceutical website, and therefore we are also known as a Pharmaceutical website development company. If you want to develop a pharmaceutical website for your business, you are on the right page. For more information, contact us.


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